When you join the OFA challenge, you will get daily training videos from Russell Brunson and coaching sessions from no excuse high performance coaches. The challenge starts by breaking down every false belief and doubt you may have about building a profitable online business using sales funnels, so you will have a complete shift of mindset and the motivation you need to build your online business.
You will be given daily mission tasks and assignments to complete every 24 hours so you can take small steps toward building your business daily! You will be guided through every step you need to take from the very beginning till you launch your funnel, test it and start driving traffic to it. You will also be taught how to optimise sales for your funnel after it is launched.
You will have live interactions with the coaches, get to ask questions and get the support you from day 1 to day 30. There is an accountability system to report on your progress daily. You will be taught the process for product creation, offer hacking and sequencing, traffic sourcing (paid ads and organic) to attract customers to your funnel, content publishing (podcast, YouTube, Facebook, blogs), copywriting, how to create one time offers (OTO) / upsell, order bump, Video Sales Letter (VSL), squeeze page, lead magnet, list building / management and many more. The challenge also shows you in simple steps how to configure the seemingly technical bits such as SMTP, custom domain and sub-domain, Facebook pixels, auto responders et cetera.